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Carlissa Arrow

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Cards of Hope



Communities of Hope, based in Providence, RI was in search of a method to connect the voices of marginalized people to local communities outside of their exisitng Journalist training program. 

My team gamified the consumtion of local news through a local subscription service that provided a set of cards produced by local journalist from marginalized identities. 

Tools: 
Design Research
Service Design
Graphic Design (Adobe CC)
User Testing
Communities of Hope/Service Design/2022




Cards of Hope:


A gamified local news production provided through a neighborhood subscription service that delivers a set of bit-sized cards written by local journalists from marginalized identities.



How it Works:





Research & Strategy: 
Mapping Media Preference & Identity





1. Reimagining Community-based Journalism

2. User Journey to identify frustrations within Daily News Consumption

3. User Interviews + Surveys to Build User Persona and Preferences


Key Takeaways


  • People that prefer to be highly informed about local news prefer to consume bite-sized units of information through platforms, such as Twitter
  • Instagram, Facebook, Youtube, and Google are the most preferred media platforms
  • People are unsatisfied with their awareness of local issues
  • People are very satisfied with the media platforms they prefer to consume
  • Politics, Social Networking, and Hobbies are the most common use of media platforms



Concept Testing:



Dark and Heavy Colors, Disordered Visual Hierarchy

Softer, minimal look to Draw Attn to Meaningful Info 

Strong Interest in Storage Component vs Listening Device

Various Colors, Layout, and Content (Dry vs Emotional)


Final Prototype: